Financial Modelling:Shunboi
An audio streaming and media services provider based on Bengali content

Introduction:ShunBoi is the first audiobook platform in Bangladesh. They’re aiming to build the biggest regional language-based audio content platform. They’re building an audio streaming platform that enables users to Subscribe, Search and Listen to a large library of Audiobooks, Short Stories, Book Summaries, and Podcasts from Bengali writers & creators.So they need a solid financial model.

Problem

Shunboi previously encountered major challenges due to the absence of a robust financial model, which made it difficult to accurately assess the value of its insurance offerings and operations. This lack of a comprehensive financial framework resulted in inefficient resource allocation, poor risk management, and suboptimal pricing strategies. As a result, Shunboi struggled to maintain financial stability, plan for growth effectively, and ensure the sustainability of its services.

Solution

To address Shunboi’s financial challenges, we propose developing a comprehensive financial model. This model will optimize resource allocation, ensuring efficient use of funds in marketing, technology, and customer support. It will also enable dynamic pricing strategies that balance customer affordability with profitability. Additionally, the model will provide insights for strategic growth and expansion, helping Shunboi explore new markets and services.

Result

With accurate and consistent data, a realistic valution of the startup was made and investor trust was significantly improved, leading to a successful funding round that is on the verge of securing a good funding.

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